Nissan
Heisman House

ECD - Mike Blanch & Barney Goldberg
TVC Director - Aaron Stoller
Social Director - Heath Cullens
Associate Creative Directors - Anthony Pasqualone & Monica Sagowitz
Art Director - Elissa DeBruyn
Copywriter - Ex-college athlete himself, me

The legacy of the Heisman House continues with one of the most hyped seasons in CFB history. We welcomed in rookie Jayden Daniels, but also welcomed BACK Heisman royalty, Reggie Bush.

We didn’t stop there though, we also created the first-ever virtual Heisman race in partnership with the most anticipated video game of 2024, EA Sports College Football 25. One player will be crowned the first-ever virtual Heisman winner.